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How Do I Choose the Best Eye Makeup for Men?

By Erin J. Hill
Updated May 17, 2024
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There is no cut and dry system for choosing eye makeup for men, since the right products will depend on what the makeup is being used for. Some men may want to wear eye makeup that is noticeable, such as eyeliner or mascara. Others may only want to choose items that are intended to mask fine lines and wrinkles to give the eyes a more youthful appearance. Choosing the right option will be based primarily on these factors. In both cases, the right eye makeup for men will consist of products designed to meet specific needs.

The first thing you should consider when picking out eye makeup for men is what the items will be used for. If you are looking for makeup that is meant to create a certain look, you can typically choose items that are not specifically designed for men. This may include eyeliner, mascara, and eyeshadow that feature dark or bright colors. When looking at items like these, finding the right colors and items that are within the right price range are usually the most important factors to consider.

In other cases, choosing eye makeup for men is a more involved process. Many men want to wear makeup to camouflage signs of aging, but they don't want it to be obvious that they are wearing makeup. There are products designed just for men that come in more subdued shades so that it's not as apparent that they are wearing them. Eyeliner may come in soft shades of gray or brown rather than blacks or darker grays.

Other eye makeup for men include concealers and foundations to put around the eye. These should be chosen based on skin color, since they will need to blend in with the rest of the face. If possible, shoppers should try a small amount of each shade on the forearm to ensure a good match. When this isn't possible, consumers should look into getting free samples of products to try them out. Sometimes, more than one product may need to be tried before a good match is found.

When choosing eyeliner and shadow, it's a good idea to go with items that are made specifically for men. These are typically made to be more subtle than shades designed for women, making them a better option for men who don't want it to be obvious that they are wearing makeup. As with foundation, more than one color or combination of colors may be needed to determine the best shades.

Additional factors should be considered when picking out eye makeup for men. Price is the most important factor after quality, since makeup comes in such a wide range of prices. Higher-end cosmetic lines are more likely to have items tailored specifically for men. In some cases, you can check into the types of shades used in men's products and find similar colors in lines intended for women at a lower price.

WiseGEEK is dedicated to providing accurate and trustworthy information. We carefully select reputable sources and employ a rigorous fact-checking process to maintain the highest standards. To learn more about our commitment to accuracy, read our editorial process.

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