We are independent & ad-supported. We may earn a commission for purchases made through our links.

Advertiser Disclosure

Our website is an independent, advertising-supported platform. We provide our content free of charge to our readers, and to keep it that way, we rely on revenue generated through advertisements and affiliate partnerships. This means that when you click on certain links on our site and make a purchase, we may earn a commission. Learn more.

How We Make Money

We sustain our operations through affiliate commissions and advertising. If you click on an affiliate link and make a purchase, we may receive a commission from the merchant at no additional cost to you. We also display advertisements on our website, which help generate revenue to support our work and keep our content free for readers. Our editorial team operates independently from our advertising and affiliate partnerships to ensure that our content remains unbiased and focused on providing you with the best information and recommendations based on thorough research and honest evaluations. To remain transparent, we’ve provided a list of our current affiliate partners here.

How Have Serving Sizes Changed over Time?

Many researchers say that serving sizes changed significantly in the US during the growth of its obesity epidemic. For example, the average size of a serving of french fries in the 1980s was 2.4 ounces (68 g), providing 210 calories. Thirty years later, the average order of fries weighed in at 6.9 ounces (195.6 g) and 610 calories. Similarly, the average number of calories in a typical cheeseburger increased from 333 to 590.

More about portion sizes and obesity:

  • Consumers often end up drinking more soda or other sugary, calorie-laden drinks because they are offered huge cups at soda fountains. A 64-ounce (1,814-g) cup holds the same amount as 5.33 12-ounce (340-g) cans of soda.

  • During the 1980s, bagels were sometimes touted as healthier alternatives to rolls. The average bagels then were about 3 inches (7.6 cm) in diameter and contained 140 calories each. Twenty years later, the average bagel was 6 inches (15.2 cm) in diameter and contained 350 calories.

  • Dietary experts recommend that people develop ways of measuring realistic portion sizes. If weighing food is not possible, a person could reference the sizes of everyday objects to estimate healthy portion sizes. For example, a standard portion of meat, chicken or fish is about the size of a deck of playing cards or the palm of an adult's hand.

Discussion Comments

WiseGEEK, in your inbox

Our latest articles, guides, and more, delivered daily.

WiseGEEK, in your inbox

Our latest articles, guides, and more, delivered daily.