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What Are the Different Types of Promotional Flags?

By Nicole Long
Updated May 17, 2024
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Various types of promotional flags exist in the marketplace for marketing and promotional purposes. Promotional flags come in different shapes, such as triangle and tear drop, and also come in different layouts, such as vertical and horizontal. Flags can also be referred to as pennant flags and antenna flags.

Uses for promotional flags are as numerous as the types of flags available. Automobile dealerships, corporations, and non-profit organizations all utilize flags to help bring attraction to sales events and help direct traffic to appropriate areas. Flags can be used to line driveways, walkways, and entrances to guide customers towards specials and displays.

Promotional flags can be made with several different types of material. Based on the needs of the client, one-time use or repetitive use flags can be purchased. One-time use flags are made of materials that may not withstand prolonged exposure to the weather. These can be made from paper products and lightweight plastic. Promotional flags meant for repetitive use are usually constructed from nylon, heavy duty plastic, or aluminum.

Triangle flags come in assorted sizes and colors. Small triangle flags can be affixed to plastic poles to line driveways and walkways. Larger triangle flags can be placed in store windows and retail areas to attract customer attention. The colors are as varied as the sizes. Bright colors are common, such as yellow, red, and orange.

Tear drop flags are an interesting approach to marketing campaigns. Flags are shaped like a tear drop, with a round top gently cascading towards the ground pole or stake. Often affixed to long plastic or aluminum poles, tear drop flags are several feet high and can be seen above cars and other displays.

The layout of the flag is also an important part of deciding on what type of promotional flag to use for specific occasions. Vertical flags can fit in narrow windows or be affixed to standing aluminum displays and poles. Horizontal flags are best displayed as a traditional flag would be displayed, such as on flag poles.

Flags can also be referred to by common names. For instance, pennant flags can mean a set of triangle flags strung together or a single triangle flag turned to the side, as commonly seen with athletic team pennant flags. Another example is the antenna flag. These flags are designed to slide onto a car antenna for display and are another popular item for college and university advertising.

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