We are independent & ad-supported. We may earn a commission for purchases made through our links.

Advertiser Disclosure

Our website is an independent, advertising-supported platform. We provide our content free of charge to our readers, and to keep it that way, we rely on revenue generated through advertisements and affiliate partnerships. This means that when you click on certain links on our site and make a purchase, we may earn a commission. Learn more.

How We Make Money

We sustain our operations through affiliate commissions and advertising. If you click on an affiliate link and make a purchase, we may receive a commission from the merchant at no additional cost to you. We also display advertisements on our website, which help generate revenue to support our work and keep our content free for readers. Our editorial team operates independently from our advertising and affiliate partnerships to ensure that our content remains unbiased and focused on providing you with the best information and recommendations based on thorough research and honest evaluations. To remain transparent, we’ve provided a list of our current affiliate partners here.

Why Is Milwaukee Called "Beer City"?

By Angela Farrer
Updated May 17, 2024
Our promise to you
WiseGeek is dedicated to creating trustworthy, high-quality content that always prioritizes transparency, integrity, and inclusivity above all else. Our ensure that our content creation and review process includes rigorous fact-checking, evidence-based, and continual updates to ensure accuracy and reliability.

Our Promise to you

Founded in 2002, our company has been a trusted resource for readers seeking informative and engaging content. Our dedication to quality remains unwavering—and will never change. We follow a strict editorial policy, ensuring that our content is authored by highly qualified professionals and edited by subject matter experts. This guarantees that everything we publish is objective, accurate, and trustworthy.

Over the years, we've refined our approach to cover a wide range of topics, providing readers with reliable and practical advice to enhance their knowledge and skills. That's why millions of readers turn to us each year. Join us in celebrating the joy of learning, guided by standards you can trust.

Editorial Standards

At WiseGeek, we are committed to creating content that you can trust. Our editorial process is designed to ensure that every piece of content we publish is accurate, reliable, and informative.

Our team of experienced writers and editors follows a strict set of guidelines to ensure the highest quality content. We conduct thorough research, fact-check all information, and rely on credible sources to back up our claims. Our content is reviewed by subject matter experts to ensure accuracy and clarity.

We believe in transparency and maintain editorial independence from our advertisers. Our team does not receive direct compensation from advertisers, allowing us to create unbiased content that prioritizes your interests.

Milwaukee, Wisconsin is sometimes called "Beer City," due to its history as a major hub of the American brewing industry. Beginning in the mid-19th century, large numbers of skilled German brewers and farmers immigrated to this area that proved to be excellent land for growing wheat. Together with hops and barley, this crop provides a key ingredient for making beer. Milwaukee's position as a port city also provided a ready shipping lane for transporting harvested wheat bushels and manufactured beer to the rest of the country. The number of local breweries grew rapidly over only a few decades; one historian estimated that by the 1850s there was one brewpub for every 40 residents within the Beer City.

A few different factors contributed to the success of Milwaukee's success in the brewing industry during the mid-1800s. The city's cold climate and close proximity to Lake Michigan provided a ready supply of ice blocks that kept the brew ingredients fresh in the days before mechanical refrigeration became commonplace. Since the early local population of Milwaukee was relatively small compared with some other American cities, brew masters with significant business acumen focused on building national markets from the very beginning. Beer manufacturers also found a large and ready market for their brews in nearby Chicago, where cases of brews could be shipped frequently and inexpensively.

At the height of Milwaukee breweries' heyday, four of the largest beer manufacturing companies were headquartered in this city: Miller, Pabst, Schlitz, and Blatz. The output and profits of these breweries helped move Milwaukee's reputation from being merely the Beer City to the Beer Capital of the World. Brewing today makes up a smaller segment of the city's economy, since only one out of these four breweries remains in Milwaukee. The Miller brewery still employs a substantial number of local workers, and tours of this historic facility are popular among Beer City visitors.

Due to the legacy of the beer industry, Milwaukee natives can have a good deal of pride in this product that first allowed their city to grow and flourish economically. The Milwaukee Brewers baseball team is named as one tribute to the history of the Beer City. The annual Milwaukee Brewfest is one of the most popular city events, bringing hundreds of specialty brewers together from around the world. The Brewfest offers visitors plenty of beer- and food-sampling as well as live entertainment and art exhibits.

WiseGeek is dedicated to providing accurate and trustworthy information. We carefully select reputable sources and employ a rigorous fact-checking process to maintain the highest standards. To learn more about our commitment to accuracy, read our editorial process.

Discussion Comments

By tigers88 — On Feb 14, 2012

I went to college in a little town in Wisconsin and they might as well call the whole state the beer state. There are more different beers made there than any place I have ever seen. There is a huge variety of good beers that you can find. But what no one mentions is that there are just as many if not more super cheap disgusting beers.

There are more varieties of cheap beer, malt liquor and everything in between in Wisconsin than anywhere else. Every week a new variety would show up in the liquor store 50 cents cheaper than what was there before. Most of this beer tasted horrible, but when you were in college that didn't matter so much.

WiseGeek, in your inbox

Our latest articles, guides, and more, delivered daily.

WiseGeek, in your inbox

Our latest articles, guides, and more, delivered daily.